Author Colleen Hoover's word-of-mouth success

Colleen Hoover’s years as a published — and self-published — fiction writer have been one long, pleasant surprise.
Colleen Hoover’s years as a published — and self-published — fiction writer have been one long, pleasant surprise. The Texas-based Hoover broke through in January 2012 when she released her novel “Slammed” through an .com program. It became a showcase for how an author in the Internet age can succeed through luck and worth of mouth. Now, her novel “It Ends With Us,” which was first published in 2016, has been selling tens of thousands of copies a week and topping bestseller lists — thanks largely to its popularity on #BookTok. That's the TikTok niche where young readers talk up their favorite works.

Author Colleen Hoover's word-of-mouth success, colleen hoover

Colleen Hoover, The Novelist Who Is Ruling The Bestseller List. - Asiana Times

Colleen Hoover, Biography, Books, It Ends with Us, & Facts

Exclusive 1st excerpt of Colleen Hoover's new book, 'It Starts with Us' - Good Morning America

How Colleen Hoover Rose to Rule the Best-Seller List - The New York Times

Why Colleen Hoover Has Been Dominating the Charts – Books of Brilliance

Sidestepping the Stigma of Self-Publishing by Colleen Hoover — The Self-Publishing Advice Center

Colleen Hoover Writes Charming, Addictive Novels. Her Own Rags-to-riches Story Reads Like A Bestseller - The Independent

How Colleen Hoover Rose to Rule the Best-Seller List - The New York Times

Author Colleen Hoover's word-of-mouth success

How Colleen Hoover Became The Queen Of BookTok

A Simple Guide to All Books Colleen Hoover - Nicole Leilani Blog

Verity by Colleen Hoover

Colleen Hoover discusses her astonishing, accidental literary success — and what it's led to

Behind the Colleen Hoover Marketing Campaign